Redefining the role of a traditional Electrician, Calibrate Electrical Group specialise in high end design, delivery and installation of the highest quality materials and equipment, ensuring every client gets the best result possible.
Aligning with the core values of CEG, the brand and identity is modern, striking and simple. The hero of the logo is the ‘Calibrating C’ a distorted icon that is utilized as a decorative element throughout all design systems. Bold contrasting colours were chosen to break the mould of what a traditional Electrical company looks like, with simple eye catching social media and printed collateral systems.
SCOPE:
– Creative Direction – Brand Identity – Printed Collateral – Social Media